halloween is fun. deciding on and making a costume is a pain. so carlton dry, an uncomplicated, easy-drinking beer, made the world's most uncomplicated and easy last minute spooky outfit. 

just grab a slab of carlton dry, stab some eye holes, whack it on your head and boom - you’re slabface.

then harry set about making it a real character with a short horror film, social trailers & ooh, instructional videos & influencers, so no one could question you when you rocked up to the party with a slab on your face.